Sammy MacDonald
Marketing & Social Media Manager
Storyteller. Strategist. Heart behind the brand.
With 18 years of experience in communications, public relations, and social media, Sammy MacDonald brings the storytelling soul of the Premier Agent Perez Team to life. A graduate of the University of Southern California with a degree in Communications and PR, Sammy’s career began in journalism — where she first fell in love with the power of narrative. “Every person, every business has a story,” she says. “And it’s the emotions behind those stories that drive action.”
That philosophy is at the core of everything Sammy creates — from scroll-stopping social media posts to full-scale property marketing campaigns. She’s been working alongside Melissa since 2020, helping shape the team’s voice into one that’s authentic, educational, and deeply connected to the dreams of first-time buyers, sellers, and investors.
Sammy’s work goes beyond marketing strategy. She crafts experiences. Whether she’s writing a listing description that perfectly captures a home’s charm or designing content that helps break down real estate myths, her mission is clear: to empower people with information, inspiration, and belief in what’s possible.
A first-generation homeowner herself and a full-time mom of three, Sammy understands the real stakes behind buying or selling a home. She believes everyone deserves a seat at the table — and works hard to make real estate feel personal, empowering, and fun. Her favorite kind of content? Real client success stories. Because, as she puts it, “our clients’ wins are our wins.”
From viral reels to themed open house campaigns (yes, she helped brand a listing as the Greenlawn Château), Sammy brings creative flair and real heart to everything she touches.
